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Call of interest for the Fishing tourism and ichthyotourism diversification activities in the Adriatic & Ionian macro-region (FishTourAir) project

The FishTourAir project aims to diversify the current economic model of coastal tourism and fishing which considers these two sectors separately and instead of this, to generate an innovative product based on synergies and collaborations among the above blue economy sectors. Within the frame of this project, it is recommended the development of sustainable fishing tourism activities in the Adriatic-Ionian Macroregion (Italy, Slovenia, Croatia, Montenegro, Albania, Greece, North Macedonia, Serbia, Bosnia and Herzegovina and San Marino), in order to contribute to the socio-economic improvement of the region and the conservation of its natural and cultural heritage.

The central output of the project will be a Common Fishing Tourism Strategy for the A-I Macroregion. Dedicated action plans will follow for each of the participating countries and/or regions and pilot fishing tourism travel packages will also be tested. The main outputs of the project are geared towards specific beneficiaries such as governmental institutions, fishermen and their associations, tour operators, as well as local communities and authorities. The project comprises six Work Packages.

Deadline for expression of interest is the 15th of May 2023.


​Download the project proposal